Secom® opens two new stores, in AFI Cotroceni Bucharest and in Iulius Mall Suceava

Bucharest, 30 August 2022

Secom®, a leading authority in integrative medicine solutions, is expanding its national retail network with two new stores, one in AFI Cotroceni in Bucharest and one in Iulius Mall in Suceava. 

In the newly launched stores, consumers can find the entire Secom® portfolio which includes a diverse range of hundreds of high-quality products: dietary supplements with globally researched, certified and patented ingredients, teas, functional foods, organic personal care products and natural cosmetics that can support a balanced and healthy life.

In addition, every visitor of the Secom® stores has free access to the personalized consultancy service, with no obligation to purchase. Secom® consultants, specialized in scientific phytotherapy, are always available for the consumers with tailor-made recommendations so that they can make an informed choice of the products best suited to their needs. 

"For us, the stores are more than just a retail space, they are an educational and networking platform for our consumers. With the opening of these new locations in Bucharest and Suceava, as well as the recent expansion of the portfolio with new product categories, we are taking steps towards to transform the 16 Secom® stores into Wellbeing Stores. Here, our consumers can find a wide portfolio of premium products, but above all knowledgeable discussion partners, who are empathetic and open to support them in their journey towards a healthier lifestyle" says Radu Ciurba, Business-Unit-Director Secom® Retail.  

The investment in the two new Secom® stores in AFI Cotroceni and Suceava Iulius Mall amounted to more than EUR 100,000 and is part of the company's national expansion strategy.  Just a month ago, Secom® launched another shopping island in Baneasa Shopping City in Bucharest, and by the end of the year the company plans to open another store.

Today, the Secom® retail network includes 16 stores located in cities across the country: Bucharest (5 locations), Bacau, Brasov, Cluj-Napoca, Iasi, Ploiesti, Pitesti, Sibiu, Timisoara, Arad, Oradea and Suceava. In addition, Secom® products are marketed on the online platform and in more than 8000 pharmacies and health food stores nationwide.


About Secom® Healthcare Group

Secom® Healthcare Group is a trendsetter and leading authority in integrative medicine solutions, which has built a solid reputation in the import and distribution of premium natural healthcare and beauty products.

The group consists of 4 divisions: Secom® - the business-to-business division which manages the portfolio of imported products, Secom® Retail - the business-to-consumer division which coordinates Secom's chain of physical stores as well as the online platform, Good Routine® -  own brand of dietary supplements and Verithera - the Functional and Integrative Medicine Clinic.

Secom® Healthcare Group currently has a team of 200 people and a portfolio of over 400 premium products in three categories: dietary supplements, teas and natural cosmetics, made by renowned international manufacturers, as well as a wide portfolio of medical services and complementary therapies - offered within the Verithera Clinic in Enayati Medical City.

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